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Revenue-Share Ads

Our fee is IDR 0 until the ads bring bookings.

We run Meta Ads and the videos for villas, hotels and tours, then take 5 or 10 percent of the bookings the ads bring.

How we get paid

Setup up front. The rest from ad revenue.

Your baseline is your revenue on the same dates last year. Every 30-day period from the day the first ad goes live, ad revenue is compared with that figure.

Our share each period

Ad revenue below 50 percent of the baseline

IDR 0

Ad revenue reaches 50 percent of the baseline

5% of ad revenue

Ad revenue matches the baseline, which means your revenue has doubled

10% of ad revenue

In any period where your total revenue is not higher than the baseline, our share is IDR 0, whatever the ads recorded. Ads that only move bookings from one channel to another are not billed.

What you pay

Tracking setup

IDR 2.5M once, up front

Pixel and Conversions API installed through to the booking confirmation page, then tested with one trial booking. Yours to keep even if the partnership ends.

  • Ad spend of at least IDR 5M a month, paid from your card straight to Meta
  • Our share each period, following the steps above

What you do

  • Invite us to your Meta account and booking system, no passwords shared
  • Send the last 12 months of revenue, exported from the system
  • Set aside one shoot date a month at your property or on your tour

What we carry

IDR 10.5M a month, the Meta Ads Full Service price

  • Daily Meta Ads management
  • 6 new ad videos and 1 shoot a month
  • A report every period, with the booking number of every booking from the ads

During the 90-day trial, all of this costs IDR 0.

We run no more than 2 revenue-share partnerships at a time, because each one takes a shoot a month and the same daily attention as a Full Service client.

Check whether my business qualifies

Worked example

A IDR 120M baseline, three possible outcomes

One 30-day period, with total revenue for that period above the baseline.

Ad revenueOf the baselineOur share
IDR 40M33%IDR 0
IDR 72M60%IDR 3.6M5% × IDR 72M
IDR 130M108%IDR 13M10% × IDR 130M

An example, not a promised result. How many bookings arrive also depends on your rates, photos, reviews and service.

Who qualifies

Revenue share is only fair when the number can be checked

So the conditions are strict. If your business does not qualify yet, we will say so plainly and point you to another route.

Bookings recorded in a system

Guests book and pay through a booking engine or online checkout that sends the booking number and value to Meta. Beds24 can; any other system we check during the consultation.

12 months of data from the system

The baseline comes from your channel manager, PMS, OTA extranet or booking system reports, not from a spreadsheet typed up by hand.

Revenue of at least IDR 140M a month

Below that, our share even when the ads work is smaller than the regular management fee. For a business that size, regular Meta Ads makes more sense.

Empty nights still to fill

Average occupancy, or share of tour capacity sold, under 50 percent over the past year. A property that is nearly full has no room to double.

Ad spend of at least IDR 5M a month

Paid from your card straight to Meta. Ad money never passes through us.

Do your bookings close on WhatsApp or through an OTA?

Those bookings carry no number from an ad click that we can show you, so they cannot be the basis of an invoice. For that there is regular Meta Ads, with a cost-per-inquiry guarantee.

See Meta Ads pricing
Guarantees, Not Promises

Five promises written into your contract

We do not promise that your revenue doubles. We promise how it is counted, and what happens if the ads do not work.

  • IDR 0 fee during the trial

    Meta Ads management and videos are not billed until a period reaches the first step, for at most 90 days from the first ad going live.

  • Only bookings with a number

    Every period's invoice lists the booking numbers from ad clicks within 7 days, which you can match in your own system.

  • IDR 0 in a period your revenue did not rise

    Every period, your total revenue is compared with the same dates last year, from the same system report.

  • Tracking tested before the first rupiah is spent

    The Pixel and Conversions API are tested with one trial booking.

  • The account and data stay yours

    The ad account, Pixel, campaign history and audiences are in your name from day one.

Five promises. Written into your contract, not just on this page.

Questions

What owners usually ask before agreeing

The partnership ends, and the management and videos during the trial are never billed. You may buy the trial videos for IDR 5.9M, the Test Run production price; otherwise they stop being used. The setup is not refunded, because the tracking is installed and stays yours.

The setup is technical work: installing the Pixel and Conversions API through to the booking confirmation page, then testing it with one trial booking. What it builds stays yours even if the partnership stops. Paying up front also makes sure both sides are serious before 90 days of unpaid work begin.

That booking is not billed. We count only bookings made in your own booking system within 7 days of a guest clicking an ad, with a booking number we can show you. Guests who only saw an ad are not counted, even when Meta reports them.

The baseline is always the same dates last year, so a quiet period is compared with a quiet period. If your total revenue in a period is not higher than last year's, our share is IDR 0.

Once the first share has been billed, it runs at least 3 periods. After that either side may stop with 14 days' notice. The ad account, Pixel and audience data are in your name from day one.

Check first whether your numbers are enough

Send your type of business, the booking system you use and a rough monthly revenue. If you do not qualify yet, we will say so plainly.

A 30-minute consultation, free of charge.

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