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How it works

From day one to your site going live.

The timeline, the split of work, and what is guaranteed in writing.

A laptop screen showing a website design draft
The Day-3 Draft Method

From Day 1 to launch.

No mystery. Every day you know exactly what stage you are at, what to approve, and when your website goes live.

First win

You see it on day 3, not on day 7.

Draft copy and the design direction for the main page reach you on day 2 to 3, before a line of code is written. You approve or reject it right there, so there is no full week of waiting with nothing to look at.

Applies to the Landing Page and the Business Website. A multi-page site sends wireframes in the first week, because the page structure has to be agreed first.

Landing Page Property

Max 7 days
Day 1

Kickoff call + content gathering

A 60-minute brief on brand and target guest, plus gathering assets (logo and photos). The copy is not yours to prepare, we write it.

Day 2-3

Wireframe + draft copy approval

Low-fidelity Figma plus draft headline, CTA, and form copy. 2 revision rounds included.

Day 4-5

Design + development

High-fidelity desktop & mobile, then straight into Next.js coding on a staging URL.

Day 6

Revisions + testing

Microcopy polish, WhatsApp form test, mobile QA, and Lighthouse audit.

Day 7

Launch + handover

DNS pointing, SSL, Google Analytics, 30-minute training. Site live on your domain.

Website Esensial IDR 8M & Plus IDR 20M

Max 7 days
Day 1

Kickoff call + asset gathering

A 60-minute brief on brand, services, and target guest, plus gathering your logo and photos. The copy is not yours to prepare, we write it in both languages.

Day 2-3

Sitemap + draft copy approval

Page map (6 pages on Esensial, 10 on Plus) plus draft copy for each page. You see the design direction on day 3 before we continue.

Day 4-5

Design + development of every page

Desktop and mobile design, then Next.js coding on a staging URL. Plus also gets the Sanity CMS blog set up so you can publish articles yourself.

Day 6

Revisions + SEO + testing

Revision rounds, on-page SEO and schema, form and WhatsApp button tests, mobile QA, and Lighthouse audit.

Day 7

Launch + handover

DNS pointing, SSL, Google Analytics, Search Console. 30-minute training, plus 60 minutes of Sanity training on Plus.

Your Side

Your side of this is three things.

Most owners delay a website not because of the price, but because they imagine the hassle. Here is the split of work, counted in hours.

Your side

± 2 hours

Your total time, from brief to launch

  1. 1

    Send photos and the basics

    30 minutes

    The photos you already have, your price list, and the basics of your business. Over WhatsApp, with no long form to fill in.

  2. 2

    Answer a short brief

    30 minutes

    Eight questions about your business and the guests you want. By call, voice note, or typed. Your choice.

  3. 3

    Review twice

    1 hour

    Once at the day-3 draft, once before launch. You point at what is off, we make the change.

Our side

7-30 days

Our working days, depending on the package you take

  • Writing every line of copy, Indonesian and English
  • Selecting and optimizing the photos you send
  • Designing every page and section
  • Coding, staging, and QA on a phone screen
  • Buying the.com domain in your name
  • Hosting setup and putting it online
  • DNS, SSL, and the Cloudflare firewall
  • WhatsApp button plus click tracking
  • Google Analytics and Search Console
  • Structured data and sitemap
  • Submitting to Google so it indexes fast
  • Speed work until it clears PageSpeed 90
  • First-month content updates, up to 5 requests
  • Handing over every account in your name

If any single line here is the one that usually stalls your project halfway, that is exactly why it sits in this column and not in yours.

Missing the material? Not a reason to wait.

No copy yet

We write it from your existing Airbnb, Booking.com, or Instagram listing. You just correct what is off. Included, at no extra cost.

Rough photos

We start from your OTA photos so the site can still go live. If you want new ones, the photo package is sold separately.

See the photo packages

No time to meet

The kickoff call is optional. The brief can be answered by WhatsApp voice note whenever suits you, with no Zoom to schedule.

Inquiry Guarantee

If 60 days pass without 3 inquiries, we go back to work and send no invoice.

This is the objection people rarely say out loud and think about constantly: what if it gets built, looks good, and then stays quiet. The answer is not a pep talk. It is a number in your contract.

The promise

At least 3 genuine inquiries within 60 days of launch

Counted from the WhatsApp chats and form submissions landing on your own number and inbox. Not from a report we assemble, so you never have to take our word for the figure. On day 30 we send a one-page summary of how many visitors came and from where. If the pace is short, the fixing starts then.

If we miss

Free improvement rounds, starting from the cause

We read the data first. Under 150 visitors: we fix how the site gets found, meaning the Google Business Profile, Search Console and page titles. Visitors arriving but not chatting: we fix how the site persuades, meaning the headline, the offer and the WhatsApp button. 1 for a Landing Page, 2 for a Website Bisnis, 3 for Website Bisnis Plus, over another 60 days. No invoice, and no requirement to buy another package first.

The conditions that make this claimable

  • The site is live on your domain and nobody else has blocked it from Google.
  • The photos and rates we asked for at kickoff are complete. A site with no photos cannot be guaranteed by anyone.
  • The WhatsApp buttons point at an active number. Chats that arrive and go unanswered still count as inquiries.
  • Your site link goes on your Instagram bio, Google Business profile and WhatsApp Business profile within 7 days of launch. All three are free, and without them almost nobody knows the site exists.
  • The Google Analytics we install stays in place, so both of us can read the visitor count.
  • Nobody else rewrites the content or structure we shipped during those 60 days.
  • Spam, sales pitches, and messages from your own team do not count.

Three is not a big number, and that is deliberate. Three from around 150 visitors is 2%, less than half Unbounce's median landing page conversion rate for travel and hospitality, 4.8%. If a floor that low is not cleared, the fault is most likely ours, so the fix is ours too. What we do not guarantee: how many end up booking, because guests decide that after reading your rates and your replies.