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Online Store

Online store prices, every cost in writing.

Orders formatted to WhatsApp, or buyers paying through a Midtrans account you own. No cut of your sales.

An order in a cardboard box being handed to the buyer
Entered by us, not by you
50 / 150 products
Launch date written into the contract
7 / 21 working days
Share of your sales we take
IDR 0

Two packages, one we recommend

Start with orders over WhatsApp, or take payment in the store from day one. Paid once, with an annual fee from year two.

WhatsApp Store

IDR 5Mone-time

Live in 7 working days from complete photos and product list

For businesses whose buyers already order by chat, and who want to stop sending product photos one at a time.

  • Catalogue of up to 50 products, entered by us
  • A cart, then orders formatted to your WhatsApp
  • Shipping by zone and an order log in Google Sheets
  • Live in 7 working days from complete materials

Need it sooner? Rush Delivery: live on working day 4, plus 30% of the package price. One slot a month across every service.

IDR 2.5M a year from year two

See everything included

A store with a catalogue and a cart. Orders reach your WhatsApp in the same format every time, then you confirm and invoice as you already do.

  • Store design from your colours and logo, laid out for the phone first
  • Catalogue of up to 50 products entered by us: photos, variants, prices and weights
  • Shopping cart: buyers pick several products and variants at once
  • Orders sent to your WhatsApp in a fixed format: products, quantities, address, shipping and total
  • Shipping by zones you set, calculated automatically in the cart
  • Automatic order log in a Google Sheet you own
  • Sanity panel to edit products and prices and mark items sold out yourself
  • A .com domain in your name, first-year hosting, and SSL
  • Basic SEO: titles, descriptions and structured product data for Google
  • Meta Pixel, TikTok Pixel and Google Ads conversion tag installed and tested
  • WhatsApp reply templates for order confirmation, payment and shipping
  • Print-ready QR card to your store, for packaging, shelves or the till
  • 30 days of bug fixes and 5 small change requests in the 30 days after launch
  • Handover video: how to take orders and edit products
  • Live in 7 working days from complete photos and product list

Not included: online payment in the store (that is Store + Payments), automatic courier rates and tracking, stock sync with marketplaces, customer accounts, and ad spend.

Store + Payments

Our recommendation

IDR 12Mone-time

Live in 21 working days from complete materials. Midtrans account activation is outside this schedule

For businesses that want buyers to pay without waiting for a reply, and are done matching transfer receipts.

  • Everything in WhatsApp Store, up to 150 products
  • Buyers pay in the store: QRIS, virtual account, e-wallet, card
  • Money goes to a Midtrans account in your name
  • Tested with real transactions before launch

Need it sooner? Rush Delivery: live on working day 11, plus 30% of the package price. One slot a month across every service.

IDR 5M a year from year two

See everything included

Everything in the WhatsApp Store, plus payment in the store itself. Orders reach your phone already paid, and the money sits in a Midtrans account in your name.

  • Everything in the WhatsApp Store, with a catalogue of up to 150 products entered by us
  • Payment in the store through Midtrans Payment Link: QRIS, bank virtual account, e-wallet and card
  • Prices recalculated on the server before payment, so a buyer cannot change the total
  • Paid-order notification to the admin's WhatsApp
  • Money goes to a Midtrans account in your name; we never hold it
  • The WhatsApp order button stays, for buyers who prefer to ask first
  • Every payment method tested with a real transaction before the store opens
  • The Midtrans dashboard as your order book, plus a log in a Google Sheet you own
  • Guide to opening a Midtrans account, with the documents it asks for
  • Shipping by zone, basic SEO, ad pixels and the QR card, as in the WhatsApp Store
  • A .com domain in your name, first-year hosting, and SSL
  • 30 days of bug fixes and 5 small change requests in the 30 days after launch
  • Handover video: how to read paid orders and edit products
  • Live in 21 working days from complete materials; Midtrans activation is outside this schedule

Not included: automatic courier rates and tracking, stock sync with marketplaces, customer accounts, instalments, and ad spend. Per-transaction fees are deducted by Midtrans at its own rates, not by us.

50% at contract and 50% once you approve the final design. No instalments and no monthly fee from us.

Starting with the WhatsApp Store? Within 90 days its price is credited against Store + Payments, up to 25% of the Store + Payments price.

Need live courier rates, marketplace stock sync or customer accounts? That is outside these two packages, and we scope it through a custom software consultation. See custom software

Five things in writing before you pay

All of it is on this page, in the same words as your contract.

  • The year-two fee, and what it pays for

    IDR 2.5M or IDR 5M a year, for hosting, domain, SSL, monitoring and security updates. Want to move to your own hosting? No charge.

  • A launch date, with a discount if we are late

    7 or 21 working days from complete materials. Late on our side: 5% off per week, max 15%.

  • We enter the products

    Up to 50 or 150 products, with photos, variants, prices and weights. You only send the photos and the list.

  • An outcome guarantee, not just bug fixes

    Fewer than 3 orders in 60 days and we do free improvement rounds: 1 for the WhatsApp Store, 2 for Store + Payments.

  • No lock-in, no cut of your sales

    Domain and Midtrans account in your name, code handed over if you leave, and we sign in as a separate user. We never ask for your passwords.

Included, at no extra cost

The small things usually missed only once a store is running. All of them come with the package.

  • Store + Payments

    Midtrans account opening guide

    The documents requested for a sole trader or a company, and the order to fill them in, so activation is not held up by a missing file.

  • Both packages

    WhatsApp reply templates

    Ready-to-copy messages for order confirmation, payment reminders and shipping updates. Save them as quick replies in WhatsApp Business.

  • Both packages

    Print-ready QR card

    One card with a QR code to your store, for packaging, shelves or the till. A happy buyer knows where to order next time.

  • Both packages

    Order log in Google Sheets

    Every order is recorded automatically in a spreadsheet you own. Easy to total, easy to share with an admin or accountant.

  • Both packages

    Ad pixels already installed

    Meta Pixel, TikTok Pixel and the Google Ads conversion tag, installed and tested before launch, so retargeting works as soon as you start advertising.

  • Both packages

    Handover video

    A short screen recording: how to read orders, edit products and prices, and send a change request. Replay it whenever you need.

  • Both packages

    5 small requests in 30 days

    After launch, change photos, prices, text or links up to 5 times at no charge. Separate from the 30 days of bug fixes.

  • Both packages

    Basic SEO and a store-name guarantee

    Titles, descriptions and structured product data for Google. If your store name is not on page 1 within 60 days, up to 3 free SEO rounds.

None of these carries a rupiah value, because none is sold separately.

Three ways to have an online store

Not about which is cheapest. What is compared is what is included, and who does the work.

Paid up front
MarketplaceIDR 0
DIY store builderIDR 0, subscription from month one
Store + PaymentsIDR 12M one-time
Every year
MarketplaceNo annual fee
DIY store builderSubscription of roughly IDR 25K to IDR 800K a month, depending on platform and plan
Store + PaymentsIDR 5M a year from year two
Taken from each order
MarketplaceCommission of about 6 to 10%, plus a processing fee
DIY store builderGateway fees, and on some platforms an extra transaction fee
Store + PaymentsIDR 0 from us. Midtrans transaction fees only
Who sets it up and enters products
MarketplaceYou
DIY store builderYou
Store + PaymentsWe do, up to 150 products
Payments tested before opening
MarketplaceHandled by the platform
DIY store builderYou test it yourself
Store + PaymentsWe test with real transactions
Updates and security
MarketplaceHandled by the platform
DIY store builderHandled by the platform
Store + PaymentsWe do, including when Midtrans changes its system
Buyer contacts
MarketplaceOn the platform, with limited access
DIY store builderYours
Store + PaymentsYours: in your WhatsApp, Google Sheet and Midtrans dashboard
Product page
MarketplaceNext to competing products
DIY store builderA platform template
Store + PaymentsDesigned from your business, on your domain

Marketplace commission uses 2026 general-category rates, not your store's own rate. DIY prices are from several platforms' official pricing pages, read on 24 September 2026.

Work out your own marketplace deductions

Enter your revenue. You get what is deducted in a year, and how long each package takes to pay for itself.

How much is taken from your sales?

Enter your monthly marketplace revenue. We do the rest, using 2026 rates.

Gross sales before deductions, across all platforms.

8%

Slide to match your product category, or pick a platform below.

Use a platform rate
30%

Buyers who have bought before and reorder are the easiest to move. Start with a cautious number.

Commission you pay per month

IDR 2,400,000

Over a year

IDR 28,800,000

What comes back if those orders move

IDR 657,000

Already net of the 0.7% QRIS fee you still pay on your own store.

Pays for itself in

WhatsApp Store
8 months
Store + Payments
19 months

Counts the commission difference only, before the annual fee from year two. If the numbers do not work yet, do not buy yet.

Copy the result to paste anywhere, or send the link. Anyone who opens it sees exactly the same numbers.

This is a calculator, not a sales forecast. How many orders actually move depends on your product, your prices, and how often you point buyers to your own store.

Three things from you. The rest is ours.

This is the full list, not a summary.

  • Send photos and a product list

    One folder of photos and one list with names, variants, prices and weights. We tidy it up and put it in the store.

  • Open a Midtrans account in your name

    Store + Payments only, with our guide and document list. For the WhatsApp Store, one WhatsApp number that someone actually answers is enough.

  • Approve the final design

    You see the store at a test address, on your own phone. Once approved, the second 50% invoice goes out and the store opens.

The WhatsApp Store goes live in 7 working days and Store + Payments in 21, counted from complete materials. Account activation is Midtrans's decision, so it sits outside our schedule.

Guarantees, Not Promises

Seven written guarantees for your store

How much you sell depends on your products, prices and promotion. These seven things are our responsibility, and they are in the contract.

Read the guarantee detail
  • Checkout tested before the store opens
  • Live on time
  • 30 days of bug fixes
  • At least 3 orders in 60 days
  • Your store name on page 1 of Google
  • Domain, accounts and code are yours
  • We never take a share of your sales

What we do not guarantee: how much you sell. Anyone who guarantees that is guessing.

One page sets out the materials deadline, the discount if we run late, and the deposit you get back if you stop. Booking engines and custom software have their own terms.

Read the working terms

Once the store is running

One annual fee with its contents written down, and three options you do not have to take.

  • Annual fee

    IDR 2.5M or IDR 5M a year

    From year two: hosting, domain, SSL, monitoring, security updates, and adjustments when Midtrans changes its system. From year three it moves with an index of 6% to 10%, announced 60 days ahead.

    How the annual fee is set
  • Care Plan, if you want it

    Optional

    Product, price and photo changes through a request allowance handled once a month, plus restorable backups and a monthly report. You can still edit products yourself.

    See Care Plan
  • Need buyers?

    Meta ads

    Your own store does not arrive with visitors. Meta Ads Turnkey makes the ad creative and runs it for 30 days, with a button straight to your WhatsApp.

    See Meta Ads Turnkey
  • Want to be found on Google?

    Monthly SEO articles

    Articles that answer what buyers ask, linked to your product pages. Results build gradually, and we do not promise a ranking.

    See SEO article packages

What people usually ask first

IDR 5M for the WhatsApp Store and IDR 12M for Store + Payments, paid once, with the domain and first-year hosting included. From year two there is a fixed fee of IDR 2.5M or IDR 5M a year for hosting, domain, SSL, monitoring and security updates, which from year three follows a yearly index announced 60 days ahead. There is no required monthly fee, and we never take a share of sales.

With WhatsApp checkout a formatted order lands in your chat and you invoice and match the payment yourself; with a payment gateway the buyer pays in the store and you receive an order that is already paid. The WhatsApp Store uses the first. Store + Payments uses both: payment through Midtrans, with the WhatsApp button kept for buyers who want to ask first.

Yes, on Store + Payments: QRIS, virtual account, e-wallet and cards, through a Midtrans account in your name. Midtrans deducts its fee per transaction, not us: QRIS 0.7%, virtual account IDR 4,000, cards 2.9% + IDR 2,000, before VAT and with no monthly fee (Midtrans rates, checked 13 September 2026). Midtrans pays out to your bank account; we never hold the money.

7 working days for the WhatsApp Store and 21 working days for Store + Payments, counted from complete photos and product list. If we are late, you get a 5% discount per week, capped at 15%. Midtrans decides account activation, which can take up to 10 working days for card payments, so it sits outside our schedule; start opening the account on day one.

Because they contain different things: a few hundred thousand usually buys a template shared by many stores, products you upload yourself, and no written year-two fee. Our price includes a design from your business, up to 50 or 150 products entered by us, checkout tested with real transactions, a launch date with a discount if we are late, and a written year-two fee. If all you need is a simple storefront, the cheaper option may be enough.
Get Started

Tell us what you sell, we will suggest a package

Send your product count and how your buyers usually pay. If the WhatsApp Store is enough, we will say so.

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